Net Neutrality and You(Tube)

[bluejeans07]

Watch on YouTube

Ever since I started interning at Nickelodeon, I've had to read the 'Daily Variety' and the 'Hollywood Reporter' every day. In practically each magazine, there's usually an article about YouTube, MySpace, etc, websites that are used for communication, networking, videos and entertainment. Both trades recognize these websites as the peak of entertainment venues, something nearly everyone has or goes to, and it's obvious that companies like Warner Bros, Fox, etc want to make deals with websites and have a piece of the pie.

But finding something like this on YouTube is quite interesting. The person who thought of posting this speech on YouTube is rather brilliant because by simply posting a video, he now has access to the very wide and vast demographic of people who regularly haunt YouTube (myself included). It's probably not the first politically sponsered video on YouTube but this is the first one I've found.

My demographic is often complained about the one that's the hardest to reach politically and are notorious for choosing not to vote at all (I've been guilty of that as well). But perhaps a change is in order, especially if more issues and political candidates come to us by posting on YouTube or on Myspace instead of just using commercials or websites (I tend to ignore the personal websites and try to find something that's more unbiased for such things). However, I also wonder if that's such a good thing because come election time, I really don't want to be finding a buttload of political videos on YouTube... but at least I don't I have to click them.

Comments

[aznaphrodite.livejournal.com]

I think it's a good idea but the demographic on MySpace and YouTube also don't act. Evidence to this is the 2004 Democratic Presidential Primaries. Howard Dean put a ton of effort on the web and online, it looked like no one could beat him but yet he couldn't beat John Kerry or John Edwards. Also, New Line banked on internet buzz for "Snakes on a Plane" and it looked like all the buzz would make the movie a blockbuster at the box office but it tanked.

I think the internet is the future in many ways but at the same time, you have to think about the type of people who frequent the internet right now. It's a generation that doesn't believe they should have to pay for anything (music, movies, etc.) and they don't put their vote where their mouth is.

[bluejeans07.livejournal.com]

I think it's really not about someone taking action after they see something, the whole point behind putting something online is so that people can be made aware that it exists. The Internet is so vast that anyone really putting something on there is a shout into a void and a hope that someone can hear it, and while it may not trigger the complete end product, it will still make people notice that it's there since is so accessable. It may not be a great leap forward, however, it's still a step. That's why productions, indie bands, artists, and now politicians still make websites and MySpace because that's really the point.

[aznaphrodite.livejournal.com]

Absolutely agree. I think it's great when companies do this and I hope those companies are rewarded for it. The internet is the future!! =)